Fans Nationwide Celebrate Lucille Ball’s Birthday By Making One-Night-Only ‘I Love Lucy’ Cinema Event into a Box-Office Smash
The First-Ever Presentations of Classic ‘I Love Lucy’ Episodes in Movie Theaters Breaks Into the Top 10 at the Nation’s Box Office on Tuesday
DENVER – August 7, 2019 – Moviegoers across the country made it clear on Tuesday night: They love Lucy!
The Fathom Events and CBS Home Entertainment presentation of “I Love Lucy: A Colorized Celebration” was one of Tuesday’s biggest hits at the domestic box office, attracting more than 60,000 fans into movie theaters nationwide.
“I Love Lucy: A Colorized Celebration” brought together five classic episodes of “I Love Lucy,” along with a brand-new featurette on the colorization of the inimitable TV classic. The compilation was screened on August 6, Lucille Ball’s 108th birthday, and grossed an estimated $777,645 – ranking it #6 at the box office for the day against all other major film releases.
With “I Love Lucy: A Colorized Celebration,” Fathom Events has continued a record-breaking year that has included the two highest-grossing classic films in event cinema history, “The Wizard of Oz” and “Gone With the Wind.” “I Love Lucy: A Colorized Celebration” played a single performance in most of the 660+ locations that screened the event, with some locations adding showtimes and auditoriums to meet fan demand.
Fathom Events CEO Ray Nutt stated, “The incredible performance of ‘I Love Lucy: A Colorized Celebration’ demonstrates the enormous appeal of experiencing classic television on the big screen, and Fathom Events’ commitment to innovation and creativity in both the broadcast and cinema industries. Stay tuned for more big news from us in this space very soon!”
CBS Home Entertainment and Paramount Home Entertainment will also be bringing
I Love Lucy: Colorized Collection to DVD August 13. The collection will include 16 full-length colorized episodes of “I Love Lucy,” including those from the Fathom Events screening event.
About Fathom Events
Fathom Events is the leading event cinema distributor with theater locations in all top 100 DMAs® (Designated Market Areas) and ranks as one of the largest overall theater content distributors. Owned by AMC Entertainment Inc. (NYSE: AMC); Cinemark Holdings, Inc. (NYSE: CNK); and Regal Cinemas, a subsidiary of the Cineworld Group (LSE: CINE.L), Fathom Events offers a variety of unique entertainment events in movie theaters such as live performances of the Metropolitan Opera, top Broadway stage productions, major sporting events, epic concerts, the yearlong TCM Big Screen Classics series, inspirational events and popular anime franchises. Fathom Events takes audiences behind the scenes for unique extras including audience Q&As, backstage footage and interviews with cast and crew, creating the ultimate VIP experience. Fathom Events’ live Digital Broadcast Network (“DBN”) is the largest cinema broadcast network in North America, bringing live and pre-recorded events to 1,010 locations and 1,628 screens in 182 DMAs. The company also provides corporations a compelling national footprint for hosting employee meetings, customer rewards events and new product launches. For more information, visit www.FathomEvents.com.
About CBS Home Entertainment
CBS Home Entertainment manages the worldwide DVD and Blu-ray businesses for the CBS Corporation across all lines of content including current hits and classic series from the vast CBS library, as well as new releases from Showtime Networks. CBS Home Entertainment products are released on the CBS DVD and CBS Blu-ray labels.
Jessica Nelson / Katherine Schwappach
John Singh / Rob Novickas
J2 Communications for Fathom Events
BHI for CBS Home Entertainment